## Why We Started Using Loom Our team is distributed across 3 time zones. Slack messages get ignored. Emails get buried. But videos — people watch videos. So we tested Loom as our primary async communication tool. ## What Loom Does Well ### Recording is Frictionless One click and you are recording. The desktop app captures your screen, camera, or both. No editing required — just record and share. ### The Viewer Experience is Clean Viewers can watch at 2x speed, leave timestamped comments, and share specific moments. The embeddable player works anywhere. ### Integrations are Solid Loom connects with Slack, Notion, Linear, Jira, and most tools your team already uses. We set up automated sharing to our Notion workspace. ### Editing is Simple Trim the beginning and end, add titles, remove mistakes. Basic editing is fast and intuitive. ## What Could Be Better ### Video Quality at 1080p The recording quality is good but not exceptional. For detailed code demos, we sometimes wish for higher resolution. ### The Free Plan Limits Free accounts can create 25 videos with 5-minute max length. For serious work, you need paid — and at $15/user/month, it is not cheap. ### No Native Transcription You have to use a third-party tool or manually transcribe. This is a real gap for accessibility and searchability. ## Pricing | Plan | Price | Features | |------|-------|----------| | Free | $0 | 25 videos, 5-min limit | | Starter | $15/user/mo | Unlimited videos, 25-min limit | | Business | $22/user/mo | Advanced editing, analytics | | Enterprise | Custom | SSO, admin controls | ## Real Results We measured communication efficiency before and after Loom adoption: - **34% reduction** in status meeting time - **28% faster** client feedback cycles - **2 hours/week** saved per team member on written updates ## Who Should Use Loom - Remote teams communicating asynchronously - Client-facing professionals doing demos - Product teams needing to share work-in-progress - Customer success teams recording walkthroughs ## Who Should Skip It - Teams fully committed to written async communication (Notion + Slack works fine) - Organizations with strict video recording policies - Teams that need advanced video editing (Camtasia or Premiere are better) ## Final Rating **4/5** — Loom genuinely improved how our team communicates. The free plan is a good trial. The Business plan at $22/user/month is worth it if you use it daily. *Affiliate disclosure: This page contains affiliate links to Loom. We earn a commission when you sign up through our links.*